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RNC Campaign Management College

Campaign Management College (CMC) is the testing ground for campaign managers assigned to targeted congressional- and state-level campaigns and senior state party directors. This course is designed to provide broad understanding of campaign strategies - augmented with a focus on data and analytics - and to simulate the tactical decisions the manager could face in the field. Considered an essential training ground for generations of political talent, the CMC has been modernized to give future managers the tools to be competitive in the 2014 cycle and beyond.. 

Ideal attendees for CMCs are current campaign managers (statewide, congressional or legislative), State Party Executive Directors and Political Directors and individuals with extensive prior campaign experience who are interested in taking the role of a manger. 
 
Topics presented during CMC include, but are not limited to: Voter Data, Media Buying, Fundraising, Digital and Social Media, Message Development, and many more.
 

  • CMC offers little free time to attendees with classes running from early in the morning until late in the evening with assignments, usually in groups, lasting late into the night.
  • Attendees will be responsible for their own travel and lodging expenses. The CMC is located at RNC Headquarters in Washington, DC. Each student is encouraged to bring their own wi-fi-enabled laptop computer.
  • The cost of the course is $350. Meals (breakfast, lunch, and dinner) will be provided during the course.
  • Further details will be provided to those applicants accepted to CMC. 

Dates: There is no CMC scheduled at the moment, having completed several sessions during the 2014 cycle so far. To register your interest for a future CFC, please fill out the form on this page.

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